Every year, I see the design cycle shrinking. As a discipline (of design) we have reached the inner limits of our creative gestation – in other words, the minimum time it takes to innovate. Creativity = Area of Focus (Existing Knowledge + New Discovery) * Time. The time in this equation is used to think. We are often expected to do more with less time. While you may have had the luxury of time in school and occasionally in the design industry, get ready for a much faster paced process. And to keep the insanity at bay, read Carl Honore’s In Praise of Slowness.
Read more: http://www.good.is/post/ten-more-steps-to-becoming-the-designer-you-want-to-be